RESUME

KATY VAN EST

Download Resume

Experience

Creative Design & Web Manager
PricewaterhouseCoopers (PwC)
May 2022–Present
Remote

Contribute to award-winning digital campaigns through wireframing, concepting, and building custom web experiences—often leveraging Generative AI to enhance creativity and efficiency.

  • Played a key role in the ETRE Interactive Report, a high-visibility campaign 3–10x larger than typical projects that saved ~$200k in outsourcing and generated 100K+ page views with 54% engagement.
  • Build responsive Ceros pages and Flourish data visualizations for client-facing content.
  • Code HTML emails for multiple marketing stakeholders.
  • Edit custom photography to align with brand and accessibility standards.
  • Mentor peers in Ceros and serve as one of two GenAI Champions, sharing prompt strategies and emerging tools.

Project Awards

  • Communicator Awards, May 2023, Category: Website 
  • General-Business
  • Web Awards, September 2023, Website-B2B, 
  • Standard of Excellence
  • Web Awards, September 2023, Website-Interactive Services, Best Interactive Services Website
  • w3 Awards, October 2023, General Websites, Marketing, Silver

Senior Web Designer UI/UX
Stanley Healthcare
April 2020–February 2022
Remote

Led UI/UX design for landing pages and email campaigns, translating marketing goals into intuitive digital experiences that supported healthcare product launches and promotions.

  • Built landing pages for product launches, promotions, and events (HTML, CSS, Instapage, Ceros).
  • Redesigned and implemented newsletters and campaign emails.
  • Created an online brand style guide for internal and external use.
  • Designed promotional graphics and illustrations.
  • Developed presentations for internal and client-facing needs.

Awards: WIN Award

Creative Director
Wave Interactive
March 2018–March 2020
Omaha, Nebraska

Directed end-to-end UI/UX and brand design projects for a diverse client base, blending strategic thinking with hands-on execution across web, identity, and digital platforms.

  • Directed UI/UX projects with engineers and product managers.
  • Created storyboards, user flows, and sitemaps.
  • Designed and developed WordPress websites for brands like Expedia and CubeSmart.
  • Led identity, packaging, and signage projects.
  • Served as primary client liaison for creative direction.

Visual Designer
Baxter Auto Group
August 2014-March 2018
Omaha, Nebraska

Digital Design Intern
Bailey Lauerman
May 2014-June 2014
(6-week internship)
Omaha, Nebraska

Graphic Designer and Photographer
Lloyd Veterinary Medical Center
Iowa State University College of Veterinary Medicine
January 2012-May 2014
Ames, Iowa

YEARS OF EXPERIENCE

Education

Iowa State University
Bachelor of Fine Arts: Graphic Design
2014 | Ames, Iowa

Black Hawk College
Associate of Applied Science: Equine Sciences
2009 | Galva, Illinois

Skills

Programs
AI: Generative AI, ChatGPT, Firefly, Copilot

Tools: Adobe Creative Suite, Figma, Flourish, Ceros, WordPress, Sketch, Instapage

Design
UI/UX, Accessibility, Website, App/Product, Photography, Infographics & Data Visualization, Social Media Graphics

Development
HTML/CSS, Email, Responsive Website

Email Katy
Download Resume

STRENGTHSFINDER THEMES

Intellection

Relator

Discipline

Input

Futuristic